The Runwell Turntable from Shinola is a fantastic object to photograph. The first photo shows how well it looks in a room, no need to hide it in a cabinet. It’s beautifully crafted and has all the elements that make lighting fun: smooth metallic surfaces, wood texture, soft leather, etc. The design of the product allows for some fun abstraction as well. Photographing close up on the Runwell shows off the craftsmanship and simplicity of the design. This allows the viewer to focus on and appreciate each of the Runwell’s distinctive attributes.
